Finally a children’s snack that mothers will adore

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Fruttolino is an all-natural fruit bar launched onto the Swiss market. In contrast to most comparable products, Fruttolino has no added sugar or preservatives. Consisting wholly of fruit, primarily dates and figs with a touch of added vegetable oil, the fruit bar is ideal for health-conscious mums and their kids, with a design that appeals to both.


Children are drawn to the five-bar box by the design’s eye-catching character that doubles as the single pack packaging and the bar inside – while detailed information on high fruit content for mums and dads is featured on the front and back of the packaging. Made of cardboard, the box itself embodies a definite recycled appearance while the illustrations and text are kept in plain colours.

client

Fruttolino

deliverables

Packaging

recognition

The Dieline - featured
Novum Magazine - featured

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